Telling the Library Story

03 Oct 2016
12:45 pm-1:45 pm
Summit Ballroom

Telling the Library Story

Brain research tells us that there are proven techniques to change people’s minds. It begins with story. This session focuses on three approaches to breaking through to people’s minds and hearts: relevant price comparisons, return on investment data, and a real narrative. Participants will learn how to assemble a story, and practice telling it.